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Read Aloud 15 MINUTES is a non-profit organization that is bringing together partners nationwide to make 15 minutes of daily reading aloud the new parenting standard. When every child is read aloud to for 15 minutes every day from birth, more children will be ready to learn when they enter kindergarten, more children will have the literacy skills needed to succeed in school, and more children will become lifelong readers. Reading aloud, starting at birth, is the single most important thing a parent or caregiver can do to improve a child’s readiness to learn. By making 15 minutes of daily reading aloud the new parenting standard, we will change the face of education in this country.